The latest news from NYXdesign. A design partnership between Abigail Rosen Holmes, Brian Gale and Emanuel Treeson
What better way to celebrate Independence Day than with the awesome music of The Roots. The Philly 4th of July Jam, broadcast on VH1 and directed by Alex Coletti;, also featured Nicki Minaj, Ed Sheeran, Jennifer Hudson and Aloe Blacc. And fireworks, of course.
This was Abbey's fifth year lighting the show for producers GeeMirkin Production and ESM.
The Kennedy Center presented a free concert featuring John Legend with inspiring acts who made their fame through YouTube: Lindsey Stirling, Les Twins, Playing for Change, Scott Bradlee & Postmodern Jukebox, and Mike Relm.
The show was produced by Salli Frattini and Sunset Lane Entertainment, and directed by John Gonzalez. Abbey was happy to be asked to work with this great team again, and to have another opportunity to meld her lighting with the awesome video from Obscura Digital.
A major feature of this year's show was a design that brought the show more out into the audience. Three satellite stages with scenic LED backing screens were place out onto the main floor of the Galen Arena. Using the whole floor of the arena brought the presenters and the game demos closer to the audience and created a more intimate look on camera.
This year's set featured an ultra aspect ratio screen with track masking elements to close it down when needed. This created many technical challenges. We chose to solve them by attached integral lighting to the scenic elements so their lighting quality traveled with them as they moved. It also allowed the programming of the show to be agnostic from the position of the scenic walls. If the creative team chose to change the placement of a tracking cue it did not requite a refocus on our part
Erin Hearne Williams, Zed's Creative Director for the show also wanted to immerse the audience more into the show and have that be reflected on the broadcast. She added LED bracelets from Pixmob that could be controlled as part of our lighting system. This opened up a whole new world of visual effect that turned the audience into surrounding backdrop for so many of the camera shots seen at home.
This year both Manny and Brian also designed the Xbox Showcase. The location is always an iconic downtown venue. This year was no exception and the event took place at the recently renovated Ace Theater. Its rich architecture, painted in the brand colors of Xbox become a photogenic backdrop for debut of game play from so many of the new titles coming out this year.
Caesars Entertainment has recently opened the High Roller observation wheel at The LINQ in Las Vegas. Designed by The Hettema Group and THG of Nevada, LLC., it is the world’s tallest observation wheel. Principal Abigail Rosen Holmes designed lighting for the wheel’s exterior.
The design for the exterior lighting of the High Roller showcases the modern, streamlined design of the wheel, with a kinetic display which can be seen across the valley. Abbey worked with senior designer Emanuel Treeson, in specifying the 2,000 LED system.
NYXdesign is excited and proud to have had the opportunity to play a role in bringing this amazing structure to the Vegas skyline.
Working for producer Original Media, Abbey was excited for the opportunity to work with director Sharif Hamza on the filming of three music video for Vogue, as a part of their CFDA/Vogue Fashion Fund 10th Anniversary Special
The three videos feature the artists Tori Kelly, MR MR and Aluna George, wearing the fashions of former CFDA Awards winners Rag and Bone, Band of Outsiders, and Alexander Wang.
Nissan 360 is part press briefing center, part concept car show room and part test track. Every three to four years Nissan brings the worldwide auto press together in one location over the course of three weeks to experience the depth of the Nissan family of brands.
NYXdesign worked closely with our Client, AMCI, over the span of 18 months to develop the ways in which lighting could help to elevate the experience. Their first mandate was clear. Even in broad daylight the cars had to shine and stand out. Next the briefing theater had to be a flexible environment that could support car reveals as well as more subdued executive conversations.
In addition to all of the daytime events NYXdesign was also asked to light each of the three evening events. The first was an evening celebrating the heritage of the Nissan brand, the second night was a elegant sit down dinner and the third night of each wave was a beach party on the pacific.
